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Facebook is rolling out new privacy controls, having been forced to rethink their “grab it, sell it” approach to personal information. Online advertising platforms are also under attack for tracking online activity to match ads with viewer interests and to re-target previously seen ads. Credit card companies literally “mine” the personal data of their customers for nuggets of valuable information which they sell [Read More]  That camera in the ceiling, red light blinking at you as you search the rack for the perfect graphic tee…. it isn’t watching to see if your are stealing…. it’s watching to see how you shop! While loss prevention surveillance is still an important part of retail operations, in-store cameras are often focused on catching [Read More] The best independent retailers know how to become integrated into the local lifestyle of their customers. From the merchandise they select, to the way they display it, from their store design to the way they advertise, they use every bit of local knowledge and intuition to weave themselves into the everyday local life of their community [Read More]  Are temporary stores part of your marketing or expansion strategy? Maybe you already missed the boat! The keen observers at Racked suggest the pop-up store will go the way of the Dodo as the economy improves. There are plenty of reasons to open a pop-up shop: building buzz, introducing new products, inspire impulse purchases, or to try [Read More] Here is a great look at trends impacting retail in 2010 from our friends at TrendSpotting. Consumer Trends 2010 contains over 30 slides featuring the distilled insight and wisdom of a dozen trend watchers, entrepernuers and futurists. There is a lot to take in, use the Full Screen icon to get the slides full size. [Read More] |
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