A popular Facebook Fan page has become a retail marketing must have. From micro boutiques to international chain stores, from the lowliest web site catalog to the highest tech ecommerce sites, Facebook popularity and fan interaction rate high on the list of marketing priorities. A whole industry has sprung up of Facebook consultants who [Read More]
Facebook is rolling out new privacy controls, having been forced to rethink their “grab it, sell it” approach to personal information. Online advertising platforms are also under attack for tracking online activity to match ads with viewer interests and to re-target previously seen ads. Credit card companies literally “mine” the personal data of their customers for nuggets of valuable information which they sell [Read More]